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TL;DR

  • On messaging apps, stickers have become an important factor of talks. They are significantly more capable of conveying a wide range of feelings and ideas than plain texts can.
  • Stickers have developed dramatically since the first time published by Line Corporation.
  • Stickers have many benefits for the user to have a better way of communication.  In this article, we will have a closer look at stickers in messaging apps.

Introduction

Stickers are so popular these days that rarely a message goes by without some funny stickers sent along. If you often chat with your friends using messaging apps, you must be familiar with all kinds of stickers.

However, do you know exactly what stickers are and how they got popular? Let’s discover in the article below.

What are stickers in messaging apps?

A popular sticker set on Facebook. Source: Adweek

Stickers are typically illustrations of a specific character who is portraying a body language or conveying an emotion. They are more diverse than emoticons and allow people to communicate in a lightweight, funny way.

History of stickers in messaging apps

brown stickers in line
Line is the first messaging app to introduce stickers. Source: LINE Corporation

Line, a prominent Korean messaging app, is the first messaging app to introduce stickers to its users. As the stickers became more prevalent, Line started selling these popular sticker packages as merchandise for between $0.99 and $4.99 for each pack of up to 40.

Facebook, Google, Whatsapp, and Twitter all realized the potential of stickers in messaging apps. Then, these online social platforms began providing their users with some genuinely original stickers.

In 2013, stickers began spreading out around Asian countries, including China, Indonesia, and Korea. These are the countries recording the highest sticker usage level.

There is a tendency to use customized stickers released by brands and celebrities for personal promotions. In 2016, Snapchat collaborated with Bitstrips on the app Bitmoji. Recently, Telegram, WhatsApp, and Discord are developing animated stickers targeting premium users.

Nowadays, people of different generations, especially millennials and upcoming Gen Z, prefer using stickers in their daily conversations with others. They even spend money on buying unique sticker sets.

Roles of stickers in messaging apps

Stickers are a fun way to express your opinions. Source: iDownload Blog

A mean of expressions

As we all know, stickers are simple to use and effectively convey our messages to other receivers. Plain texts are too boring and perhaps ineffective in expressing our emotions. A sticker gives the conversations some flavor. A text message alone might not be able to make someone laugh right away, but an emoji with its tongue out can.

A social tool

Stickers also help reduce awkward social interactions between individuals, especially if one side does not know how to continue the conversation.

Ready – a potential messaging app for using stickers

Ready offers cute stickers for free. Source: Ready App

In Ready, we offer many free sticker sets for Ready Communication features. Additionally, to satisfy the diverse demands and bring even more benefits to Ready ecosystem participants, we decided to build the Sticker Market where anyone can make and sell sticker sets to others. Payments can be made using RDY.

For example, a casual user, user A wants to give his friend a personalized gift for her birthday. He searches on the Sticker Market and sees some sets of the style she may like. Then, he directly contacts the artists via the Ready 1-1 Chat to order custom-made stickers and sends the groups to his friend upon completion.

Closing thoughts

The development of sticker systems in messaging apps is forecasted to grow strongly in the near future due to high user demand. Let’s join Ready today to create cute sticker sets and earn money.